30 Essential Skills for the Qualitative Researcher

30 Essential Skills for the Qualitative Researcher

John W. Creswell, Johanna Creswell Báez


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The second edition of 30 Essential Skills for the Qualitative Researcher provides practical, applied information for the novice qualitative researcher, addressing the "how" of conducting qualitative research in one brief guide. Author John W. Creswell and new co-author Johanna Creswell Báez draw on many examples from their own research experiences, sharing them throughout the book. The 30 listed skills are competencies that can help qualitative researchers conduct more thorough, more rigorous, and more efficient qualitative studies.  Innovative chapters on thinking like a qualitative research and engaging with the emotional side of doing qualitative research go beyond the topics of a traditional research methods text and offer crucial support for qualitative practitioners. By starting with a strong foundation of a skills-based approach to qualitative research, readers can continue to develop their skills over the course of a career in research. 

This revised edition updates skills to follow the research process, using new research from a wide variety of disciplines like social work and sociology as examples. Chapters on research designs now tie back explicitly to the five approaches to qualitative research so readers can better integrate their new skills into these designs. Additional figures and tables help readers better visualize data collection through focus groups and interviews and better organize and implement validity checks. The new edition provides further examples on how to incorporate reflexivity into a study, illuminating a challenging aspect of qualitative research. Information on writing habits now addresses co-authorship and provides more context and variation from the two authors. 


John W. Creswell:

John W. Creswell, PhD, is a professor of family medicine and senior research scientist at the Michigan Mixed Methods Program at the University of Michigan. He has authored numerous articles and 30 books on mixed methods research, qualitative research, and research design. While at the University of Nebraska-Lincoln, he held the Clifton Endowed Professor Chair, served as Director of the Mixed Methods Research Office, founded SAGE’s Journal of Mixed Methods Research, and was an adjunct professor of family medicine at the University of Michigan and a consultant to the Veterans Administration health services research center in Ann Arbor, Michigan. He was a Senior Fulbright Scholar to South Africa in 2008 and to Thailand in 2012. In 2011, he co-led a National Institute of Health working group on the “best practices of mixed methods research in the health sciences,” and in 2014 served as a visiting professor at Harvard’s School of Public Health. In 2014, he was the founding President of the Mixed Methods International Research Association. In 2015, he joined the staff of Family Medicine at the University of Michigan to Co-Direct the Michigan Mixed Methods Program. In 2016, he received an honorary doctorate from the University of Pretoria, South Africa. In 2017, he co-authored the American Psychological Association “standards” on qualitative and mixed methods research. In 2018 his book on “Qualitative Inquiry and Research Design” (with Cheryl Poth) won the Textbook and Academic Author’s 2018 McGuffey Longevity Award in the United States. He currently makes his home in Ashiya, Japan and Honolulu, Hawaii.